Flyer and Infographic for Chess Competition

  • Estado: Closed
  • Premio: £161
  • Propuestas recibidas: 36
  • Ganador: michelledudson22

Resumen del concurso

We run the UK Chess Challenge - a childrens chess tournament that is the largest in the world. We are preparing for the 2019 season and are pulling together our marketing materials and school kits which will be posted to 1,200 schools and 40,000 children.

We want to produce a flyer promoting the event and encouraging schools to enter. The flyer will be double sided folded A4 – so essentially a 4 page A5 document (portrait).

The flyer should incorporate an infographic that visually describes our competition to newcomers at a glance. The infographic should be on the inside pages of the flyer (pages 2 and 3) spanning 2 pages of A5 – so essentially an A4 infographic (to be viewed portrait or landscape – designers discretion).

Rough concept of flyer:
Page 1 – attract attention and call to action
Pages 2 and 3 – infographic describing tournament
Page 4 – how to enter and what happens next (what do they get)

Ideas for infographic:

Key themes to draw out
• UK wide competition (4 countries – England, Scotland, Wales, Northern Ireland)
• Chess competition for kids 4-18
• Tournament structure – 4 phases, progressively harder

Possibly a main theme of climbing steps/mountain/ladder/pyramid. Including the 4 country flags (or a map) and a chess theme might work well.

Examples of progression theme below. These are just to demonstrate the above theme rather than express a preference for these exact designs.

https://www.123rf.com/photo_53128304_stock-vector-mountain-hiking-infographic-template-design-in-flat-style.html mountain infographic

https://www.freepik.com/free-vector/step-diagram-with-five-elements-slide_1430865.htm#term=stairs&page=1&position=3 steps

Files include:
• Information and statistics about the event
• 4 page PPT covering some main points – and a very rough sketch of a flyer
• Various images connected to the competition (please find better chess related images where appropriate)
Images of United Kingdom flags (5 flags - United Kingdom, England, Wales, Scotland, Northern Ireland)
Images of United Kingdom coat of arms

Update 24/09/18:

There needs to be a clear call to action on the front and back cover (enter now online or by email)

Use pictures where possible to tell the story - for example no need to state "there are 4 stages" if that is obvious from the illustration

Needs some chess content as this is a chess competition.

This is the worlds largest chess competition - so let's get that point across

Designs should try and include most of the information on page 3 of the powerpoint - particularly "key dates". The more of this information which can be included the better - as long as the design doesn't look too cluttered.

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  • hadeerafarouk
    hadeerafarouk
    • 5 años atrás

    please check #42

    • 5 años atrás
  • ukchesschallenge
    Organizador del concurso
    • 5 años atrás

    A thank you so far to everyone who has submitted entries. Some really great and well thought through designs. I'm going to have a chat with my team tonight about favourites

    • 5 años atrás
    1. hadeerafarouk
      hadeerafarouk
      • 5 años atrás

      you want any changes for #33

      • 5 años atrás
  • ukchesschallenge
    Organizador del concurso
    • 5 años atrás

    I will check new entries in the morning - currently 22:41 UK time

    • 5 años atrás
    1. JoseDone
      JoseDone
      • 5 años atrás

      please check #31

      • 5 años atrás
    2. hadeerafarouk
      hadeerafarouk
      • 5 años atrás

      please check #33

      • 5 años atrás
  • sayyed913umair
    sayyed913umair
    • 5 años atrás

    Kindly allow the submission of entries till the complete allotted time.

    • 5 años atrás
    1. ukchesschallenge
      Organizador del concurso
      • 5 años atrás

      I will do

      • 5 años atrás
  • dreamgraphic1
    dreamgraphic1
    • 5 años atrás

    Check#27- Infographic

    • 5 años atrás
  • luisanacastro110
    luisanacastro110
    • 5 años atrás

    please check #24

    • 5 años atrás
  • ukchesschallenge
    Organizador del concurso
    • 5 años atrás

    Great to see the designs coming in. This has made a few things clearer in my mind so I've updated the description to incorporate the following points:

    There needs to be a clear call to action on the front and back cover (enter now online or by email)

    Use pictures where possible to tell the story - for example no need to state "there are 4 stages" if that is obvious from the illustration

    Needs some chess content as this is a chess competition.

    This is the worlds largest chess competition - so let's get that point across

    Some designs are including the information on page 3 of the powerpoint. The more of this information which can be included the better - as long as the design doesn't look too cluttered.

    • 5 años atrás
  • ukchesschallenge
    Organizador del concurso
    • 5 años atrás

    I've added a couple of extra files - "UK coat of arms" and "united kingdom". This gives some more symbols which may be useful in the design. A note on the flags: there are five flags of the united kingdom - the union jack (red white and blue) and the 4 flags of the individual countries England, wales, Scotland and Northern Ireland. I would prefer you use all 5 but with the emphasis on the Union Jack

    • 5 años atrás
  • dreamgraphic1
    dreamgraphic1
    • 5 años atrás

    working

    • 5 años atrás
  • ukchesschallenge
    Organizador del concurso
    • 5 años atrás

    Inforgraphic: a flowing infographic across 2 pages is better than 2 separate pages

    • 5 años atrás
    1. JoseDone
      JoseDone
      • 5 años atrás

      working on this point

      • 5 años atrás
  • ukchesschallenge
    Organizador del concurso
    • 5 años atrás

    the infographic is the key part - the most visually attractive and the one which really demonstrates the nature of the tournament will win.

    • 5 años atrás
  • ukchesschallenge
    Organizador del concurso
    • 5 años atrás

    I'd like to confirm a few key points: the middle 2 inside pages need to visually represent the nature of the tournament. Please read the "information and stats" word document. message me if something does not make sense. the front page should be to attract attention. the back page should be more 'functional' (what next).

    • 5 años atrás
  • noorulaminnoor
    noorulaminnoor
    • 5 años atrás

    working

    • 5 años atrás
  • dorotheaalig
    dorotheaalig
    • 5 años atrás

    Check entry #3 . :)

    • 5 años atrás
  • JoseDone
    JoseDone
    • 5 años atrás

    working on >>>>>>>>>>>>>

    • 5 años atrás
    1. ukchesschallenge
      Organizador del concurso
      • 5 años atrás

      Great - look forward to seeing your entry

      • 5 años atrás
    2. JoseDone
      JoseDone
      • 5 años atrás

      I will upload the entry in the coming 24 H until I finished, thanks for your patient

      • 5 años atrás
  • AfzlDesign
    AfzlDesign
    • 5 años atrás

    can you contact with me in the massage ?

    • 5 años atrás
  • neev16
    neev16
    • 5 años atrás

    GREETINGS, WE HAVE TO MADE THE DESIGN AS PER PPT FILE.PLS LET ME KNOW

    • 5 años atrás
    1. ukchesschallenge
      Organizador del concurso
      • 5 años atrás

      Hi - the PowerPoint file gives an idea of what we want. The word document contains more specific information and data for the infographic

      • 5 años atrás

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