En curso

Personal campaign plan

length is 1500 words

(1000 words for planning info)

(500 words for sidebar notations)

the style of the project is in report format:

The campaign is developed for the advocacy group 'Greenpeace' - a campaign revolving around the need for renewable energy sources in every Australian home

structure:

1. outline the objectives of the communication campaign

[url removed, login to view] identify the target markets (direct) and (intermediary)

[url removed, login to view] (generally) message element(s) for the targets (PLEASE TALK ABOUT MARKET SEGMENTATION THEORY)

4. Layout a timeline to use different mediums - justifying the use of the mediums

[url removed, login to view] risk and contingencies

[url removed, login to view] evaluation for success

USE A SIDEBAR FORMAT TO INCLUDE COMMENTS NEXT TO THE TEXT AS JUSTIFICATIONS

2/3 of the page: campaign text as you would present it to the organizer commissioning the work

1/3 appropriate theoretical justification for the choices you are making

you can include

-text

-bulleted list

-diagrams

-maps

-illustrations

for example: in the sidebar a reference on media effects to outline why a particular strategy may be used

Must consider:

-integrating theoretical perspectives into the project design

-demonstrate knowledge and relevance of theoretical approaches

-originality in message design

-apply use of resources and graphics - knowledge of report structure

NO PLAGIARISM

SIZE 12 NEW TIMES ROMAN

HARVARD REFERENCING

Habilidades: Content Strategy, Redacción de contenidos, Redacción de investigaciones

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Información del empleador:
( 2 comentarios ) Sydney, Australia

ID de proyecto: #15603498

Adjudicado a:

$155 AUD en 3 días
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