I would like for someone to give me some ideas / using social media and online video advertising. users must be able to give me the idea in a powerpoint.
thank you
attached & below are some example of a brief.
Brief,
In total for the moment, we have 4 different partners instead of 6. The partners are Starbucks (Dec), 7-11 (Feb), Kenny Rogers (Apr) and Krispy Kreme (May).
The idea is to ask people (aka Kakao talk user) to do something crazy with their friends at the respective partner’s outlets & shoot them into a video & submit to Kakao talk. Tonton is entrusted to produce a video to ask people to participate. Hence the video serve as a kick-start of the campaign.
Tonton role: -
To produce 1 video (i.e. 15sec/ 20sec/ etc) for each partner.
• Video for each partner is for 1 month. Hence, if we have 4 partners, that would be total 4 months.
• Even though each partner is entitled for 1 month, it is up to Tonton how you guys promote & send out the message.
To use all Tonton platform to promote the video.
• Tapping into your asset to promote all these videos.
• To encourage & obtain participation via all these effort.
Example of video idea quoted by Alex (i.e. 7-11 as one of the partner): You + bring 4 Kakao friends into a 7-11 outlet. Do something i.e. All drink a huge Slurpee each in 10 seconds. You don’t normally do that & if you guys are required to do that, that would be a challenge. If the mission succeeded, you & your friends don’t have to pay.
• This is just an idea to link Kakao Talk users with all the respective partner.
• The video that Tonton produce is a kick-start & meant to make people understand the idea of doing something crazy with friends in these places.
• The end part of the video that Tonton produce also need to mention a message: -
i.e. Bring XXX number of your friends & do something crazy in 7-11. If you win, you don’t have to pay. Remember to shoot the whole experience into a video & send to Kakao talk.
i.e. Bring XXX number of your friends & challenge your group with something crazy. If you win, you don’t have to pay. Remember to shoot the whole experience into a video & send to Kakao talk.
As we have never done this before, we are unlikely to have a budget indication. We would like to know if Tonton is interested to explore this with us as well.
Hope this clarifies.
i can help you..........................................................................................................................................