We are looking for a HIGH caliber copywriter for the following.
We have a couple of Webinars we need to launch and need to give someone the details of our offerings, the substance, value, customers needs etc... and have the person we hire take this information and create nothing short of a masterpiece marketing campaign that will convert big time.
Here is a brief description of what we need.. 2 ideas
We have several projects however; we are focusing on two right now. But first, a little background on me / us. We are in the Tax Resolution / Relief business, a business that is busy year round because over 40 Americans have tax debt issues. I have consulted and help build 5 successful Tax Resolution firms to date, 2 of which have gross earnings of well over 700k per month. My team and I are definitely one of the best groups in the nation when it comes to building or consulting in this area of business. So, with that said, here are the two projects..
1. Marketing to Tax Preparation companies - Those small seasonal tax prep companies that have been around for 5+ years and have 300 - 2000 clients earn between $150k - $350k between the months of January and April 15th. After that most don't have much work to do the rest of the year. For many of these businesses that is fine, however; many are HUNGRY to earn more money in the same field of business but don't know how. That's where we come in, we are looking to do something exciting for these small businesses. We are going to teach them how to make an additional $100k - $250k per year using their existing business. We are going to give them the Keys to the Kingdom and teach them how to further monetize their existing biz... We will be doing this Via Live fully engaged Webinars... We will be laser targeting our ideal candidates therefore we will need an e-mail campaign, FB ads etc to drive them to opt in to the Webinar...
2. Federal Licensed Tax Prep School with an additional build a six figure tax prep biz training - People are hungry for opportunity and the Tax Prep business is a great opportunity. Most tax prep schools are BORING and just teach Tax Prep... We want to make it sexy and not only help them get licensed but show them how to Maximize their license and make real money... Same as above regarding how we will capture clients and have a webinars training system
FB Ads - These ads will be to drive people to opt in and sign up for a webinar
E-mail Campaign - a series of e-mails including auto responders
Webinar - Help with crafting a strong webinar that will have a high conversion
Successful in Webinars is a must
We are in the Tax business in the US... We make the tax business sexy
We're looking for a Copywriter to create high-quality content for our website.
- Develop content themes based on the direction and creative brief provided by our team
- Write creative copy including headlines, tag lines, positioning statements and feature copy for articles, web content, emails, training materials, direct marketing materials and more
- Ad-hoc writing projects as they arise
- Excellent writing, grammar, spelling and formatting
- Expertise in web copy, SEO, and online (email) marketing a plus
- An exceptional portfolio that demonstrates an ability to create compelling copy for a wide variety of brands, audiences and industries