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Corporate Identity and Packaging Design for a premium and innovative coffee product

£250-750 GBP

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Publicado hace casi 7 años

£250-750 GBP

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New Kings Coffee is a provider of high quality ground coffees to consumers and businesses. The coffee is served in individual serving coffee bags (like teabags) for a quick and mess-free way of making a great tasting cup of coffee. The coffee bag also facilitates a selection of coffee to be provided from around the world and with different strengths and tastes to allow the consumer to choose what they want to drink at that moment. All of our coffee is Fairtrade and Organic certified, ensuring quality and an ethical stance. Scope of project: - revised logo – replace font with something similar (with commercial use license) and add a touch of ‘style’ to the crown. The logo shouldn’t look too dissimilar to what it does now - brand font(s) - identification of a font(s) that support the brand look and feel - colour palette - colour scheme for the brand for any future designs and communications - brand design for packaging – imagery and/or graphic design to be applied across the range of packaging options Target Markets 1. Consumers - several potential segments: - Instant coffee drinkers trading up to ‘proper’ coffee - Millennials - those dismissing ‘traditional’ brands and searching for something new and aligned to their beliefs. - Busy professionals - who already drink ‘proper’ coffee but would benefit from a more convenient way to make it - Full consumer personas can be provided if necessary, please ask 2. Businesses - again, several potential segments: - Hotels - the coffee bags would most suit an in-room option and also a coffee selection box to sit alongside the tea selection boxes commonly found in hotel conference and meeting rooms - Offices/workplaces - replacing low quality coffee vending machines - Conferences/Events - Trains/planes - light, portable, long shelf life product - Food service/catering - Camping/glamping/festivals - Retail - supermarkets, whole food shops, online, farm shops, delicatessens, hampers etc. Brand ‘Personality’ - modern and new, yet maintaining traditional values; - professional and high quality, yet not serious or stuffy; - fresh and fun but not too casual; - a potential brand strapline is “Rule Your Day” – indicating that the consumer is able to take control of their day by making determined choices. In relation to New Kings Coffee, they get to choose what type of coffee they want to drink, plus have control over when and where they drink New Kings Coffee due to it’s portable and convenient nature. Brand ‘Values’ - Curious – keen to find out more and understand; - Adventurous – love exploring new places and things, and engaging with new people. Bold but never reckless; - Perfectionist – we believe quality is important; - Trustworthy – fair and honest in everything that we do. Packaging Requirements The brand design will need to work across a number of packaging options (see separate PDF file for image examples): - Foil sachet - containing an individual coffee bag - Sample packet - containing 3-4 different coffee bags/foil sachets - Retail box (primary focus) - standard carton box containing 10-15 coffee bags, 3-4 bags of each of 3-4 varieties - Retail pouch - s stand up pouch containing loose coffee bags of one variety - see example at [login to view URL] - Gift selection box – see example at [login to view URL] Furthermore, the design for the packaging should clearly communicate the following aspects: - That the coffee is fresh ground coffee - That the coffee is served in a coffee bag - That the coffee bag provides an easy and convenient way to make a cup of coffee - That the coffee is of high quality and is ethically sourced (Fairtrade/Organic accreditations) - That a selection of coffee is provided See uploaded PDF for full description. See [login to view URL] for current identity.
ID del proyecto: 13769168

Información sobre el proyecto

18 propuestas
Proyecto remoto
Activo hace 7 años

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18 freelancers están ofertando un promedio de £358 GBP por este trabajo
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Good day, We can do this project for you!!! Make an impact with the top notch design; we are ready to work on your project. We offer professional services of innovative graphic design at a very reasonable price. Our work is 100% self- creation, conceptual and original. We are the Top provider in Graphic Designing at freelancer.com, Please check our portfolio, thanks. https://www.freelancer.com/u/DezineGeek.html We are available to serve you and initial designs are sent according to your-timeframe requirement. We provide designs with unlimited revisions until you are satisfied with the delivered product. Have a Great day! Regards Sarah
£355 GBP en 3 días
4,9 (2139 comentarios)
9,0
9,0
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Dear Client, Hope you will be enjoying a good health. After thoroughly reading your project brief, we hereby offer you our high quality professional services. ABOUT US: We are a team of highly qualified, experienced and extremely professional designers. OUR SERVICES: Logo designing, Web designing, Graphic designing and other related areas. WE FACILITATE: We provide multiple options for your absolute satisfaction and provide all source files like PSD, AI, PNG, EPS, JPG, PDF, Color Palette and Fonts. OUR OBJECTIVE: We assure you the best quality creative work. Have a glimpse at some of the work in our portfolio, please. We are very economical and cooperative. Available on just one click. We are looking for your project to show you our inventiveness through our work. Thanks
£633 GBP en 7 días
4,9 (419 comentarios)
7,7
7,7
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Hi, i understand what you need, and i'm without other projects today so i can start right now and complete it in a day.. Please contact me Gretings, Srdjan Once you are 100% satisfied
£750 GBP en 1 día
4,8 (431 comentarios)
7,6
7,6
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Thank you so much for invite! I’m fast and creative with high quality work, i have more than 15 year experience as a packaging designer. Try us for a great packaging design experience. Check out our portfolio. https://www.freelancer.in/u/graphidesginer.html Handover files submit in AI (vector), EPS, PSD, PNG, PDF & JPG. Thanks!
£346 GBP en 15 días
4,9 (191 comentarios)
7,6
7,6
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Hi, good day and thanks for providing an opportunity to bid on your project. We are a big design firm; you can see the work portfolio here, https://www.freelancer.com/u/deziner313.html and ask for any item portfolio separately as well. What we Guarantee? • Fully Creative Designs • Unlimited Revisions • Meet the Deadline • 100% self-created Designs • Will Provide fully Copyrights on Demand Best Regards Saba
£250 GBP en 2 días
4,8 (370 comentarios)
7,0
7,0
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Hello Sir/Madam, I have 10 years experience in designing and developing, I am expert in Photoshop and Illustrator, vector and cartoon design, I am expert in Template, brochure, logo, business card, banner, flyer, T-Shirt design, I assure you I will give you best quality of work, I will not disappoint you with my work, I will work until your 100% satisfaction, I hope you will consider on me, Kindly check my Portfolio,Thanks, https://www.freelancer.com/u/itdv.html?page=portfolio&ref_project_id=13942979
£250 GBP en 6 días
4,9 (443 comentarios)
6,8
6,8
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Dear Sir , We are a team of highly qualified and well experienced Web and Graphic Designers , we have a rich experience in logo design , Branding , Web Design and App design . We have thoroughly read your project description and we believe that we are fully competent and have potential to deliver you THE BEST in a very short time. Our Turn Around will be 24 hours and our availability during the project will be 24/7 . In Final Files we will deliver you All Possible file formats which you can use for Web as well for Print Media. Best Regards
£250 GBP en 0 día
5,0 (90 comentarios)
6,3
6,3
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Greetings! Get your packaging designed PROFESSIONALLY and with CREATIVITY. I have gone through your project description and I understand your requirements completely, Expert designer is ready to present the best designing service, I assure you quality results right according to your requirements. I am 24/7 AVAILABLE to provide you high quality work with 'UNLIMITED REVISIONS' till your satisfaction, I hope my experience and creativity will allow you to realize your dreams. To have a look over my portfolio you can go through my profile : https://www.freelancer.com/u/LetsDezign.html Contact me to discuss in detail. Best regards Lets Dezign :-)
£250 GBP en 1 día
5,0 (111 comentarios)
5,9
5,9
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As a professional graphic designer with experience of four years. I can design Corporate Identity and Packaging Design for your premium and innovative coffee product in a unique and professional style. *Creative Work *Unlimited Revisions! *Ontime Delivery! Have a look on my Portfolio: https://www.freelancer.pk/u/DezignzBeasT.html Waiting for your response
£250 GBP en 1 día
4,9 (68 comentarios)
5,2
5,2
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We are a team of professionals including experienced designers and programmers. Give us a chance to provide you the best designing and development services, and you'll believe 100% surely... We have read your project description and initial concepts are ready in 12 hrs time. We have major experience in the areas- Logo Design, -Banner, -Business Card, - Info graphics: - Letterhead, - Website Mockup, - T-shirt Printing, - Sign Board Design, - Flyer, Brochure and in E-commerce and word press websites too. We have been building websites since five years mainly in Word press, Bootstrap, HTML5, and CSS, plus providing services like responsiveness of the website, mobile site and so. So we can manage all type of IT projects and develop a wide range of applications, including: web portals, information systems and other custom solutions as scripts & templates and many things more... We are doing our best efforts to provide great solution and what's more if you hire us, you'll definitely receive outstanding result before the project deadline. Sarah
£250 GBP en 2 días
5,0 (15 comentarios)
4,3
4,3
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Hi, I’ve read your brief and We're ready to start working immediately on your project. Deliverable Format : .PSD (Full organised Layered), .JPG, .PNG, .EPS, .PDF, etc. Please check our portfolio from the link below------- =====https://imageshack.com/user/Aristech=====https://www.flickr.com/photos/arisol_technologies/====== Thank you for your precious time. Regards, Aristech
£350 GBP en 7 días
5,0 (6 comentarios)
3,4
3,4

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Bandera de UNITED KINGDOM
Bristol, United Kingdom
5,0
2
Forma de pago verificada
Miembro desde feb 13, 2017

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