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Bandera de Canada Toronto, Canada
Miembro desde el 21 de junio de 2016
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Writer | Life Coach | Digital Marketer | Yoga Teacher | World Traveler > Honors Bachelor of Commerce degree (Minor in Psychology) McMaster University, Canada > Life Coach Certification Centre for Applied Neuroscience, Canada > Decade of experience in various Communications roles across many industries: Digital Advertising, Technology, Television, and Publishing Knowledgeable in the following areas: Health & Wellness Yoga Neuroscience & Psychology Meditation Advertising Technology / Programmatic Media Digital Media Travel Music Television Fashion
$25 USD/hr
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  • 100%Trabajos finalizados
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  • imagen de Soile Write FRESH Content for the Website (Fabrics and Bed Linen) £83.00 GBP

    “Michelle is absolutely a true professional. Without a doubt. She is a great to work with. She not only writes, she does research, spends time in understanding . Very pleasantly surprised by the quality of the work and I just love the texts she has written for us. She really understood what is required and delivered outstanding articles for us! I highly recommend her if you are looking for a professional writer who is not just counting words for SEO purposes but also is able to write a text which you can be proud of!”

  • imagen de Gaienamae Looking writers for Female fashion Magazine online €18.00 EUR

    “Michelle did an amazing job with our requested article. I’m definitely working with her again and would recommend her for quality content !”


Account Director

May 2014 - Feb 2016 (1 year)

The Exchange Lab is a marketing intelligence and programmatic media trading company whose core proposition is empowering customers through applied advertising science. As Account Director at The Exchange Lab, I worked with data to recommend optimization strategies for Direct Response online ad campaigns. I was responsible for a $2.5million (annual) territory, identifying and closing deals with media agencies and brands directly. Kept up-to-date on technology/DSP/product trends.

Account Manager

Dec 2013 - May 2014 (5 months)

The Exchange Lab is a marketing intelligence and programmatic media trading company whose core proposition is empowering customers through applied advertising science. As Account Manager at The Exchange Lab, I oversaw the setup, activation, and execution of multi-platform programmatic campaigns for a diverse group of clients. I worked closely with sales execs as well as operations, to build long-term relationships with clients across North America.

Account Manager

Jul 2011 - Aug 2013 (2 years)

St. Joseph Media is Canada's third-largest publisher of consumer magazines, ranging from fashion, beauty, weddings, lifestyle, food, decor and urban essentials. As Account Manager at St. Joseph Media, I managed relationships with C-level executives, selling integrated print and digital solutions. I acted as a liaison between client and production teams, managing projects from start to finish, ensuring design and editorial requirements were met within deadlines.


Apr 2008 - Jun 2010 (2 years)

RTR Media produces inventive and entertaining television and digital content for the international marketplace. As a Publicist for RTR Media, I focused heavily on writing press releases and branded content. I worked collaboratively with senior network execs, broadcasters, and web developers to ensure consistent brand messaging, and pitched story ideas to secure local and national media coverage.

Sales & Marketing Assistant

May 2006 - Apr 2008 (1 year)

Parlay develops and licenses industry leading software products to attract, engage, and entertain your online customers and social communities. As Marketing Assistant at Parlay, I developed and maintained knowledge of product lines and specifications, and researched industry trends, competitors, and customer demographics. I also maintained sales tools such as the sales funnel, PowerPoint presentations, and collateral materials.


Honors Bachelor of Commerce

2002 - 2006 (4 years)


  • US English Level 1


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