Create/Manage a PPC Campaign

Find us keywords using google tools and help develop our PPC campaign.

We want to start a PPC campaign, this project is marketing support for that. In this paid evaluation to show us that you understand PPC before we give a contract to manage our PPC budget. In order to do this we want you to understand what we do and come up with several hundred longtails. Show us how valuable each keyword is and what you propose to pay for that. Estimate the click volume you can bring us.

Scope of Work

Step 1 : Study our description of what we do in this request.

Step 2 : Find such activity going on in the market which we qualify to do with our credentials. Present your research in a spreadsheet which shows your work. Show what you searched for and how it relates to our skill set in this area. Select key areas that will output 15 top job types we should target.

Step 3 : List out which types of jobs we should look for. Identify how this relates to your research in a spreadsheet. Along with job types, describe the each job type in a sentence or two. List only top 50 job types from which we will pick 15 to pursue.

PHASE 1 COMPLETE

Step 4 : For EACH type of job, list keywords we should buy. Each keyword should have a relevance and importance rating of 1-5. We need about a hundred keywords for each service. We are looking for your ability to find niche longtails as well as mainstream longtails we should think about buying.

Step 5 : Tell us what we should bid, how much volume that will generate and what kind of conversion you estimate. Propose a budget up to $5,000 per month or less.. show us optimum level of spend so we can penetrate this market.

PHASE 2 COMPLETE

Step 6 : Show us on a spreadsheet the timeline over which you would spend the budget and the results. Display what we can expect in volume of clickthroughs, request information actions and your guess at conversions.

Show us also what kind of

a) Landing Pages You can create.

b) Ad Copy and Ad Headlines

c) Type of AB Testing you will do to optimize our campaigns

d) Recommended budget

e) What are your credentials and experience which qualifies you to do this.

f) State clearly what your initial and ongoing charges are for this.

PHASE 3 COMPLETE

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While Telegenisys has many segments of business we are focused for this project on our SATELLITE / ARIEL - IMAGE / PHOTO ANALYSIS. We have great credentials from several long term clients.

1) We do traffic analysis using thousands of time indexed Ariel photographs. We count cars, track cars and identify vehicle types. This is being done for State Departments of Transportation.

2) We use Satellite images of road systems and geo code road lanes so that mapping systems can be used.

3) We identify artifacts (PIPE SYSTEMS, FUEL STORAGE etc.) and GEO CODE their locations on maps.

Such work is sometimes called “data reduction” because we take image data and reduce it to usable text or geo codes. We have delivered high quality work for several years on these projects. We can clearly do similar work and our staff is experienced at looking at and analyzing Ariel imagery.

In addition to this we have identified some of the other work going on in this field which we are capable of doing. We will provide you the list we have only as a guideline to get you started, our research is by no means comprehensive and yours should be much more detailed.

Some areas where Data Reduction & Photo analysis are used

- Law Enforcement

- Intelligence

- Road Planning

- Research

- Education / Astronomy

- Oceanography

- Radar Data Analysis

- Climatography

- Image manipulation

- Geology and geophysics.

- land cover/land use maps.

- astronomy, such as calculating the size of a planet.

- security.

- robotics, such as to avoid steering into an obstacle.

- defense

Among many.

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Google Adwords Marketing por Internet Marketing Odd Jobs SEO

Nº del proyecto: #6591884

Sobre el proyecto