Strategic
Activator
Restorative
Positivity
Empathy
I've had jobs with titles such as project manager, designer and freelancer, however, I'm a great deal more than those titles suggest. I'm a content strategist, an entrepreneur, a digital marketer, a keynote speaker and an analytic nerd (if you can track it, I probably have; I cannot go cycling without being able to calculate my mph, seriously).
I'm also a big proponent of the power of brands. I believe that as humans, product features and benefits do not drive us to buy. What closes the sale are our experiences and feelings. We don't buy things because it's logical, we buy things based on a feeling we think we are going to get. We buy because we desire to be a part of the story a brand promises. We buy when a brand catches our attention and makes us go all in. We want a brand to make us think "Get me some of THAT. All of that, right now, in every color and style."
Therefore, I decided to make a career out of it. I work with companies and people to generate just such a reaction in their customers and clients. I communicate their brands in memorable, captivating and personal ways. So they are able to attract their true audience and move toward their core values and goals.
Competencies: project management, graphic design, communications, marketing strategy, HTML/CSS, digital marketing, social media marketing, SEO, branding, public speaking. I'm also learning to play the ukulele and can make virtually anything into or