Good morning,
It's nice to see another serious job posting on here.
First off, I currently serve as CCO for SmartSIM International, and oversee the content for 15 different web pages, so I have experience in web content creation.
I am Hubspot Inbound Marketing certified, so blog writing, web content, email marketing, and copywriting are specialties of mine.
I perform market research to understand what the target markets fears, frustrations, goals, and desires are, then I include that information in the copy.
I use a writing formula (if necessary) to structure the content, then work through each element piece by piece.
Let's build success.
Best,
KA